This video (Hannah May and Andrea Chovanova) is gorgeous and sexy, but not exempt from emotional grittiness – I really love it, but wanted to warn you that it’s got a jagged ending. The creators – who made that sexy Renault ad I liked last year – explain,
UK directing duo marc & ish created this film with The Boxer Rebellion. They gave us the track and we took the idea of honesty from the lyrics and created a narrative that would be both completely surprising and utterly compelling. We wanted to make a something that was seriously playful and naughty, but also might be profound, raw and honest.
Two “it” girls come home from a party and we compress 24 hours of a drunken roller-coaster of highs and lows, passion and heartache into 4 minutes. We wanted to explore a frenzied relationship, present the viewer with something that might be seen at first glance as controversial or sensational, but break through this…. break through the fashionista styling, photo-shoot imagery, the beauty, the sexuality, the crazy night out… and try and find an intimate humanity that is shockingly real.