Image from this set on Fashion Gone Rogue via Modfetish.
I was just catching up on the OkCupid blog (OkTrends) and found a surprise. Even though I missed the update (it’s from April 7), I was a bit shocked to see that the founder of OkCupid had basically punched eHarmony and Match.com right in the data equivalent of their faces in the post Why You Should Never Pay For Online Dating. Read it. It’s pretty intense, and very interesting to see how on those sites they basically bait and switch subscribers with numbers — chances are huge you’ll be messaging dead profiles. Christian does not hold back, and it’s kind of exciting in a very very nerdy way. If that wasn’t enough drama for online dating site politics, the Plenty of Fish Blog (like OkCupid, Plenty of Fish is a free dating site) just published a post stating that Match.com is now bullying them with lawyers, titled Match.com No longer top dating site, sends in the lawyers (via). It’s all about numbers — and in that post, Markus pulls the gloves off completely, even stating “This letter is beyond ironic considering match’s history of bogus claims, like this one from last week (…)” Ouch.
Update: This morning (after this post was published), GigaOm writes Match.com Picks Fight With Competitor Plenty of Fish.